Events on Windward

Windward Avenue, beneath the Venice sign and at the entrance to the Venice Beach Boardwalk, is one of the most iconic event settings in Los Angeles. The Windward Ave Association helps bring events to the street in a way that works for the neighbors, businesses and property owners who share it.

Planning an event on Windward?

Street events, closures, brand activations, film shoots and community celebrations on Windward Avenue affect everyone on the street. Reach out to the association before you plan. We coordinate with neighbors and stakeholders and serve as the through line to the City of Los Angeles, so your event works for the street and not just around it.

Tell us your date, your footprint on the street and what you are planning, and we will be in touch. Contact the association.

Past events on Windward

A selection of events we’ve helped bring together in Venice, alongside event partners and the local community.

The Doors 50th anniversary concert beneath the Venice sign on Windward Avenue, Venice Beach

A celebration of The Doors’ music and Venice roots beneath the Venice sign, marking the 50th anniversary of their debut album.

Coverage & links

Venice Paparazzi — event recap & photos
Rhino — official anniversary announcement
Venice Paparazzi — anniversary video

The Doors’ 50th Anniversary

Venice sign over Windward Avenue — temporary photo placeholder

A Venice sign lighting and neighborhood block party welcoming the Los Angeles Rams back home.

Coverage & links

Venice Paparazzi — photos, video & recap
Venice Chamber — sign history & events

Rams Welcome Home

Tommyland entrance at Windward Plaza, Venice Beach, for the Tommy Hilfiger and Gigi Hadid show

Tommy Hilfiger and Gigi Hadid’s Tommyland presentation at Windward Plaza, bringing fashion, music, and a carnival atmosphere to Venice Beach.

Coverage & links

Vogue — show highlights
Vogue Runway — review & collection
Los Angeles Times — Venice Beach show
ELLE — Tommyland recap
Venice Paparazzi — local event coverage

Tommy × Gigi

Dior and ERL runway on a closed Windward Avenue at night, under the lit Venice sign

Dior × ERL

Crowd at the Venice holiday sign lighting on Windward Avenue, with the Venice sign lit in festive colors

Christmas Sign Lighting

A flyer for the Roller Jam event under the Venice Sign

Skate Thru the Eras: a free, all-ages roller skating celebration on Windward Avenue on October 6, 2024, presented by Max and Magnolia Network for their series Roller Jam, bringing Venice’s roller-skate culture back to the street.

Coverage & links

We Like L.A. — Skate Through the Eras listing
Uncover LA — Roller Jam pop-up preview
Things To Do In L.A. — October 2024 listing

Roller Jam